It was due to the Celebrity Chef “everyone has to be a professional chef” era that we’re coming out of. People didn’t want to change their eating habits, but they wanted to feel fancy like rich British food man on TV, so they started demanding gourmet experiences from restaurants that had no business attempting to offer gourmet experiences. Everybody fancied themselves a foodie without actually trying to go out to nice places.
It was due to the Celebrity Chef “everyone has to be a professional chef” era that we’re coming out of. People didn’t want to change their eating habits, but they wanted to feel fancy like rich British food man on TV, so they started demanding gourmet experiences from restaurants that had no business attempting to offer gourmet experiences. Everybody fancied themselves a foodie without actually trying to go out to nice places.